DINOGOODS — AI Export Platform
A search-led B2B trading website for DINOGOODS, designed to turn complex Vietnam export products into a clearer digital buying and enquiry experience for international buyers.
126 LABS / HUMAN-DIRECTED AI CREATIVE PRODUCTIONFrom brief
to a controlled
visual system.
CHALLENGE+
DINOGOODS needed one international-facing digital platform that could organize a broad export catalogue, communicate product specifications clearly, support SEO discovery and reduce friction between product interest and B2B enquiry.
CREATIVE RESPONSE+
126 LABS shaped the information architecture, responsive interface, SEO content system and AI-ready enquiry flow around buyer intent: discover the right product, understand export details, qualify fit and move into direct conversation.
OUTPUT+
Digital strategy · UX / UI system · Responsive web design · SEO content architecture · AI-ready enquiry flow · B2B product structure
One system.
Project views.
Project-supplied visuals are shown as a connected sequence. Each image belongs to the same case study rather than a generic portfolio filler.
Strategy, direction
and production craft.
A search-led B2B trading website for DINOGOODS, designed to turn complex Vietnam export products into a clearer digital buying and enquiry experience for international buyers.
01Project Objective
+
DINOGOODS needed one international-facing digital platform that could organize a broad export catalogue, communicate product specifications clearly, support SEO discovery and reduce friction between product interest and B2B enquiry.
The production objective was to turn the brief into a coherent ai web / b2b export experience system that could hold together across every final deliverable rather than producing isolated assets.
02Creative Direction
+
126 LABS shaped the information architecture, responsive interface, SEO content system and AI-ready enquiry flow around buyer intent: discover the right product, understand export details, qualify fit and move into direct conversation.
The visual rules were defined around repeatable composition, material, lighting, motion and finishing decisions so every output could be reviewed against the same creative standard.
03Production System
+
The workflow was structured around Digital strategy, UX / UI system, Responsive web design, SEO content architecture, AI-ready enquiry flow, B2B product structure. Each stage was reviewed for consistency, usability and how well it supported the core idea.
AI and digital production tools were used where they increased range or speed; human direction remained responsible for selection, correction and final judgement.
04Delivery Logic
+
The final system was prepared as a connected family of outputs rather than one hero asset. This makes the work easier to adapt across campaign, social, web, presentation and launch environments.